Truth be told, your customers and prospects don’t just take action because you ask them to do so. They take action for their personal gains. And that is why the best way to increase followers of your business on social media is by offering instant rewards and incentives….

An email newsletter can certainly be a powerful weapon in raising interest and awareness in regards to your business, but only if done right in the first place. It is true that creating a flawless newsletter is far from being easy for there seem to be a million and one factors…

Google says that duplicate content refers to blocks of content, within a particular domain or in other domains, which match other content exactly or are very similar. Even though the head of Google’s spam department, Matt Cutts, says you shouldn’t stress over duplicate con…

Welcome to new AnnexCore website! It’s been quiet around here, but were back! We’ve completely rebranded and revamped the website and took away all the unnecessary mess, it was time for a change! We have to admit, while we did get compliments on our old website and…

What if you could increase your patient retention rate by just making one, simple change to your email marketing campaign? Well, you might be able to do just that with a very low cost addition to your current routine – thank you emails. Dentist offices are a business, and ar…

It’s a given that, in this day and age, most business owners that you manufacture for will have an email address. As a business that works with other businesses, you can bet your bottom dollar that those other companies will communicate through email and want to forge partne…

In the real world, it’s pretty easy to tell a window shopper from a customer who intends to buy something right then and there. We can clue into their body cues, and can actively interact with them to find out if they’ve found what they are looking for and if we can help. …

A well-crafted, optimized landing page is essential to a finance firm’s marketing efforts. Landing pages are the link between a quick blip on a marketing e-mail and a new client, so it is vital that they are written well and are on point. Search-engines index landing pag…

Potential patients are everywhere, and with nearly round the clock access to their email accounts through mobile devices and desktops, email marketing is still one of the most cost effective and easy ways to reach out to them. However, as most accounts are already inundated wi…

Calls-to-action are one of the most effective ways to turn readers into click-through traffic, so knowing how to write a call-to-action is an important skill for any email marketer. Unfortunately, in the jumble of images and content, calls-to-action can get lost or forgotten a…

Most people can learn the basics of email marketing in a few hours, but it takes a lot of dedication, research, and practice to learn how to effectively market via email. It also takes a bit of time before a marketing campaign can be seen as a success. Unfortunately, as most m…

With all of the free advice strewn across the internet on blogs and message boards, it’s amazing that people still mess up their email marketing. It seems that everyone has mistakenly subscribed to a poorly maintained, spammy marketing list at least once in their lives, …