Apr 24 2015

Top Email Marketing Applications

AnnexCore

Email Newsletter Apps combine the sequential email application functions with newsletter campaign methods. Such applications not only automate the process of sending latest newsletters but also ensure that new customers automatically receive introduction newsletters and other important updates apart from the latest publications.

MailChimp:

With its campaign templates, follow-ups and tools for customization, Mailchimp is great for sequential emails in addition to podcast sponsorships and fun design. It particularly helps to welcome new customers who can later be monitored as contacts once they start viewing your emails and other activities related to your email. It also incorporates the newsletter feature helping you to send sequential email for newsletters to your subscribers.

Price: From $10/month for up to 500 contacts; paid plan required for automated sequential emails.

Active Campaign:

An innovation in organizing sequential email campaigns, Active Campaign organizes your sequential emails using a flow chart. With your contacts answering basic questions in yes or no, provide enough information for the application to regroup contacts into relevant sections so that they receive sequential emails providing information of their interest. This application simplifies the process of creating and sorting sequential emails, and following up on the contacts along with simply sending newsletters to customers.

Price: From $9/month for up to 500 contacts.

Aweber:

A common concern among online marketing campaigners is keeping new customers and subscribers from previous introductory emails and content that is essential for customers joining at any stage of a deal or offer. For ensuring no information is left out, Aweber allows you to systematically manage your emails and schedule them so that even the newest members can receive newsletters and previous information as follow-up. In addition to bringing new subscribers up to date with your work, customizing and sequential email campaign management tools have also been made efficient.

Price: From $19/month for up to 500 contacts.

Campaign Monitor:

With templates for newsletter templates for a variety of occasions, Campaign Monitor automates the system of sending contacts event related newsletters. Information of the users that sign-up is collected and these default newsletters are sent based on the record of their birthdays, anniversaries and other special occasions. Also, Campaign monitor allows you to set other customized events for which data can be collected and event specific newsletters be sent.

Price: From $9/month for sending up to 2,500 emails to up to 500 contacts.

Constant Contact:

Constant Contact allows you to simply review your schedule for spacing out different messages in an email campaign, copying from your existing survey introductions and emails for the new subscribers to get up to date. The main task left for the campaign organizer is to decide the spacing between emails and the application does the rest. It even monitors the customer activity on your website and emails allowing you to have follow-up accordingly.

Price: From $15/month for up to 500 contacts.

Emma:

By pulling up sales data and CRM from Shopify, as well as Salesforce, Emma gives you content that helps in producing more customer-centric and personalized data for you automated sequential emails. It is a process where you start a campaign, obtain feedback and then do follow-up changes with the statistics tracked and recorded by the application. All the other functions are fairly simple to use. Simple email composing and contact lists allow you to start your sequential emails for marketing campaigns.

Price: From $45/month for up to 2,500 contacts.

GetResponse:

A next step to automation is when you can use the drag and drop not only to customize and add to your email content but use it as an organizational tool. GetResponse has a fun calendar interface that allows you to drop emails that you have put together onto the date they need to be issued. It allows you to view other events and holidays that occur so as to have everything in one place on a schedule.

This application is sensitive to important events and dates collected from the customer bio from different mediums for tracking of action based messages. GetResponse is inclusive of newsletter emails making it a complete package for automated sequential email campaigns.

Price: From $15/month for up to 1,000 contacts.

MadMimi:

With its simple interface, MadMimi integrates applications allowing you to easily send newsletters to all prospective client contacs. With its Addons page, basic sequential emails can be set up by making selections from an existing list of emails that can be sent out on a spced out schedule. This helps bring new subscribers up to date and also send them all relevant newsletters accompanying your ongoing sequential email campaign.

Price: From $10/month for up to 500 contacts; paid plan required for sequential emails.


This is part 3 of our ultimate guide to email marketing apps.

Part 1 – Sequential Email Automation Apps

Part 2 – Marketing Automation Apps

Part 3 – Email Newsletters Apps

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